Given that this is my first year, I'm offering everyone who signs up for the yearly membership the low price of $5.49 (a 38% discount vs. the $0.99/bi-weekly rate)

In addition, for anyone who subscribes to the yearly membership in my inaugural year, I will lock them in at that same rate in perpetuity as long as they renew their yearly membership each year. 

I expect that with more proven success, coupled with my plans to expand offerings in the future, my rates will increase over time.